Campaign Overview
Alison has just married Australian Sean Weston. Both of their children struggle with the new family situation, and Alison's former husband wants her back. When Sean disappears during a morning surf, it is not clear if he got caught up in a rip tide or if there is more to his disappearance.
In my role as a designer, I created the key art. In the latter stages, I served as the retoucher.
Key Art
Audience Insight
I am drawn to gripping Australian dramas that blend mystery, suspense, and emotional storytelling, keeping me hooked with unexpected twists, complex characters, and high-stakes family drama.
Proposition
Beneath the surface of paradise, secrets run deep, Riptide is a gripping Australian drama where mystery, betrayal, and family tensions collide in an edge-of-your-seat thriller.
On Platform
Press coverage
Breakdown
Credits
Creative Director: Alex Norris
Creative, Design & Retouch: Jared Lafone